What began as a response to a specific frustration — the discomfort of synthetic face mask— evolved into a full-scale reimagining of clothing and wearable design. Marc’s background in construction gave him a unique edge. “When building high-end structures, you begin with the end result in mind — how it will perform, how it will live,” he explains. “I applied that same principle to clothing. You don’t build a Rolls-Royce with pirate parts — so why accept subpar materials in garments that live on our skin?”

Function and feeling are both at the core of BREETH. But Marc is quick to highlight the deeply collaborative nature of the journey. “Without my family, I wouldn’t have had the emotional backing to take this leap of faith,” he shares. “My wife brings a worldly perspective on quality and experience, while my daughter has this innate sense
of how her generation communicates and feels. I look at my wife and daughter and see both the future but the past. I think about the quality of life the younger generation has not experienced in clothing comfort and design, and how society has done them a big injustice in not teaching what good old fashion values are; time, quality and craftsmanship.”